CONTENT MARKETING

Just like everyone else...you need to market your business online. To do so you effectively you will have to engage in several types of content marketing. It’s everywhere, just open your eyes and ears.

Content marketing is creating and sharing valuable free content to attract and convert prospects into customers, and customers into repeat buyers. The type of content you share should be closely related to what you sell; in other words, you’re educating people so that they know, like, and trust you enough to do business with you.

copywriting vs content marketingWe combine them to work together!

What’s the difference? Content marketing spans across all digital outlets to include blogs, podcasts, videos, SEO, landing pages and social media sites. Copywriters write magnetic headlines, persuasive landing pages, and conversion-driven emails.Two totally different things, right? Wrong, In any smart online marketing strategy, they work together.

Content marketing is being used by 86% of businesses today. But effective content marketing? Not so easy to find.

We bring out the best of your business

When you utilize proven copywriting techniques to create your online content, you’ll find readers will subscribe to your content and share it with others. When repeated many times over you’ll begin to have a loyal audience for your digital business. There’s a big audience out there for almost every topic imaginable. But there’s an equal amount of companies and brands competing for their attention.

You need the right formula to stand out and stay on top to continue growing your base.

HOW WILL IT WORK FOR MY BUSINESS

Here are a couple things to think about when trying to decide if Content Marketing is something your business should pursue.

Google loves content

Google will use relevant content to rank you amongst your competitors. The more accurate the content, the more likely you are to rank high.

People don’t want to be sold

They want to be informed. When informed with valueable information “content” it empowers them to make an educated purchasing decision.

HYPER-Blogging

Providing your prospective client / customer with relevant, timely and accurate information they can rely on will build lasting trust.